Why should I hire a professional website designer?
Your website is the digital face of your holistic health business. It’s your online home that gives you the freedom to present yourself and your business properly, provide value to those seeking holistic health information and to make it easy for prospective clients to know, like and trust you.
Have a professionally designed website will ultimately grow your business.
You want to make your holistic health website as professional and appealing to your target audience as possible. Given the option to design your own website or hire a designer often raises the question, “give me 10 Good Reasons why I should hire a professional designer”?
1. Saving you time
Hiring a professional gives you the benefit of hiring an expert who knows successful, efficient ways to create a web site quickly. The more time you spend on figuring out how to design your holistic health website, fitting all the pieces together and trying to keep yourself from being frustrated is less time you have to spend with clients.
2. Making your practitioner website unique
There are about millions, even billions of web sites on Internet. How are you going to make yours stand out? A professional designer is able to create a website that is unique to your holistic health business, pleasant on the eye, have clear and easy navigation, load efficiently, and work properly in all the major browsers. That’s what they do. Just like you wouldn’t call a car mechanic to fix your plumbing issue – and you wouldn’t attempt it yourself – a web designer spends their time perfecting their skills; it’s their profession.
3. Making your holistic website easy to use for visitors
A professional web designer will keep your visitors in mind and make it easy for them to navigate and travel around the website without getting confused. One of the main reasons people leave websites is because they can’t find what they are looking for. The more difficult you make it for someone to reach out to you or learn more about you and what you do, the less client leads come to you, therefore, the less paid clients you have.
4. Getting ahead of the health and wellness competition
Having a professionally designed web site gives visitor’s confidence in your products and services and the belief that you know what you are doing. Competition is fierce of the Internet and **first impressions are very important.** Your website is the face of your business and needs to be welcoming, providing a clear path to what you want visitors to do.
5. Communicating your unique holistic message
A professional web designer is experienced in knowing how to communicate your message. Be it through the use of colors, fonts, graphics etc., a professional website should convey a clear consistent, compelling message that represents your holistic health business. Often times, those who design their own website, have little knowledge of the way the design and the content work together. This is hurting your business and will keep you wondering why you even have a website.
6. Making your wellness website search engine friendly
One of the most important factors about a website is its presence in the search engines. A professional designer will know how to design your site so that it is has a solid SEO foundation. This means titles are on point, keywords are used throughout, meta descriptions make sense and are attracting your ideal client.
7. The difference between home made and professional
There is a huge difference between a homemade website and a professional website. Just like there is a difference between a homemade cake and a store bought cake (most of the time anyway). Having a professional website will provide you with a sense of security and pride about your products and services that no homemade website can do.
8. Making you the expert in holistic health
A professional designer will know how to make you look like the expert in your field by suggesting resources, source material, news articles and content that will make your business look knowledgeable. For prospective clients to become your paid clients they need to know that you are the expert. They need to trust that you can help them.
9. Making you trustworthy
A good web designer will be able to find ways to convey your trustworthiness through the use of images and/or text. This lets visitors know there is a real human on the other side that is worth hiring to help them.
10. Greater credibility
Having a professionally designed website will enable your holistic health business to compete in the online space – to cut through the noise. A professional designer will be able to present you in a way that will make people notice you. Also, as you market your business, you know you have a safe, well-positioned home base to send people to. This makes you credible.
Are you ready to hire a designer? Let’s have a coffee chat! This is the investment that can turn your business around and generate momentum for you.